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BOERO FOR A LIGURIA “OVER THE TOP”
Boero is technical Sponsor of “Liguria above the lines”, a new tourism promotion initiative organised by the Liguria Region for summer 2018. The company supplied a special anti slip paint and customized stickers for villages with cobblestones, to create different coloured paths in the 78 participating Municipalities of the region. In particular there will be three coloured lines painted on the roads, three ways to experience and discover a hidden Liguria: Art (red), Curiosity (blue) and Children (yellow). The company logo will be shown on the official posters of the event, which will be distributed in all the townhalls. On June 28th the kick-off conference took place to present the event to the city and the media. The product chosen for this special initiative has extraordinary coverage and adhesion even on difficult substrates. Suitable for all internal and external surfaces, wall and floor, it can be easily removed in a perspective of environment and landscape respect. Special fillers improve the product anti-slip power.