Board of Directors
President: João Martins Serrenho
Honorary President: Andreina Boero
Ângelo Barbedo César Machado
Cristina Cavalleroni Boero
Giampaolo Iacone – General Manager
João Luis Serrenho
Deloitte & Touche S.p.A.
Board of Statutory Auditors
Chairman: Massimo Mambelli
Anna Maria Bortolotti
General Manager and CFO
“Never complain, never explain.”
Technical and Purchasing Director
“If you want to be successful, do not seek success, seek expertise.”
Group Marketing Director
“Common sense is genius in homespun.”
Alfred North Whitehead
HR & Innovation Director
“People, Process & Tool”
Gemma Gonzalez Ferrer
Yachting Business Unit Director
“Make things happen”
Architecture & Deco Business Unit Commercial Director
“None of us is as good as all of us.”
Plant Manager / Director of Operations
“The only way to do a good job is to love what you do.”
Architecture & Deco Business Unit Strategy
and Marketing Director
“Work seriously without taking yourself seriously.”
Letter to our Stakeholders
Our swan has been flying for over 190 years, and every day we work with passion, determination and a constant search for improvement. Over time, this has meant being able to adapt to changes in the market, as well as the historical, economic and cultural ones.
Today, we recognise before us the greatest challenge that human beings have had to face: safeguarding our own well-beingand aximising it, while guaranteeing future generations the same right.
We realise that the economic model that has brought us this far cannot be the same one that will lead us into a future of shared prosperity between people and the planet, and this translates into the imperative for change.
As the Gruppo Boero, we are ready to participate in this transformation, and we believe that the direction to follow is to look to the future, putting the value of sustainability at the centre.
In fact, the coatings sector has a major impact on the life of the planet and it is therefore urgent to reduce its impact in a Smart way, respecting the delicate balance between innovation and conservation.
Today we are already in line with strict protocols certifying our commitment, but this is simply a necessary premise for much more profound transformations.
In 2021, therefore, we set ourselves a priority: to make our social responsibility strategy concrete and measurable.
Our commitment has started with the definition of a Sustainability Plan, which will allow us to continue our transformation towards a regenerative business.
In order to do this, we want to start with our people, with those who are part of Gruppo Boero, transmitting and spreading a culture of sustainability to everyone, so that they themselves become ambassadors of our sustainable transformation.
We want everyone to know about the course we have decided to take. The refore, every year, already starting in 2022, we will commit to drawing up a Sustainability Report. The document that chronicles our progress, impacts and the goals we are pursuing for the world.
It is an uphill path, which we intend to pursue with determination, convinced that sustainability is a necessary choice to continue generating beauty now and in the future, one flap of our wings at a time.
Smart Evolution Report 2021
Impact on Governance
The new challenge is to find a large-scale development model which is in harmony with the natural balance, of both the environment and of people.
Commitment to sustainable beauty – Measuring what matters and involving stakeholders.
FUTURE COMMITMENTS / 2022
Sustainability governance Integration of ESG targets
We are committed to increasing the percentage of full-time managers who have responsibilities related to the Group’s social and environmental mission and who receive a written performance
assessment with social and or environmental objectives.
We are committed to adopting a Stakeholder Engagement policy and strategic plan in which we define the importance of listening to, identifying and dialoguing with stakeholders inside
and outside the Group, the actions, methods of engagement and communication, and the objectives of engagement in the areas of sustainability that are relevant to us.
A new alliance to continue to grow
The progressive complexity of the market has led us to choose a partner capable of supporting us during a particularly delicate transition. To handle a global vision of the future in a sustainable manner, for us and for the context in which we operate, we decided to share our journey with a company that is like us in terms of their culture, heritage, values, and experience. There was a careful incubation period, which led us from a mutual friendship to a strategy which is shared and respectful of our respective identities. CIN is a company of family origins with more than 100 years of experience in the paint and coatings market. A leading company in the market of the Iberian Peninsula since 1995, in 2020 it reached a consolidated turnover of €324 million becoming Europe’s 13th largest coatings manufacturer. CIN is present in the three main market sectors – Architectural, Industrial and Protective Coatings, it has approximately 1,400 partners in more than 15 countries, with a direct presence in Portugal, Spain, France, Poland, Turkey, Angola, Mozambique, South Africa, and Mexico; exporting to various markets in Central Europe, South America, and Africa as well.
* European Coatings Journal, May 2021